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Attali - Symbol of the Perfect Financier

Excelsior Hotel Gallia in Milan is so centrally located across from the train station that you can't miss it no matter where you come from in this incredible and multicultural city. The vast square in front of it and the ... »

Maxim Behar and Lior Suchard, Sofia, December 2018

Lior, who knows how to know

He casually walks into a tiny downtown restaurant, holding his folded trench coat over his arm while gripping the handrail with the other hand as he climbs the narrow stairs. From his curious gaze and eyes looking around every corner ... »


Maxim Behar and James Shields, Estero, Florida, January 2024

James Shields, the re-discoverer of Bulgaria...

"Hey Max, they told me your company can make business cards..." Even though I was still in the early stages of my business and my office had only one assistant who hadn't even finished a university degree yet, those ... »





German, European... and almost Bulgarian

I have always wondered how we could prove how grateful we are... Making him an honorary citizen, somehow might work. I haven't read or heard of a university in Bulgaria that has made him a Doctor Honoris Causa, or a ... »

Text to the photo: Maxim Behar and Prince Michael of Kent, Sofia, May 2023

Prince Michael of Kent, still curious about Bulgaria

I hadn't heard of him. It was obviously my mistake. He appeared out of nowhere in all his dignity, with no fuss, no security, or luxury cars, not even honors or royal business cards. Modest and befitting his titles, an ... »

In the picture: Maxim Behar and Nancy Gibbs, Harvard Kennedy School, 2019

When Donald Trump called to scold me...

- In American politics, you can meet anything... But really. Even people like Donald Trump. In the winter of 2019, the "unconventional" President Trump is in his element so while talking to Nancy Gibbs I don't even look at my ... »

The last public photograph of Francis Ingham (right), with Maxim Behar and Lord Black of Brentwood, House of Lords, London, November 2022

Francis, who always did the hard things easily...

  I was sitting with Francis Ingham at the elite Bucks Club in London recently, just in the foyer having a cocktail before dinner, when a stylish waiter in a white jacket, gloves, and bow tie came in, turned to ... »

In the picture: Lou Tice and Maxim Behar, Seattle, 2011

Lou Tice, who taught the world how to speak better

  I landed in Seattle after a very long flight, a small van is waiting to take me directly to… the airport again to board Lou Tice’s private jet… I have done a short research about him in advance and ... »

Maxim Behar with King Albert II at the Boyana Residence, October 2003

One King and two Barons...

  “But do you know how two barons have had an extraordinary influence on the development of Bulgaria… Both, I can proudly say, did it with Belgian investments… Both of them bear the prestigious title of “baron”!” If an ambassador ... »

Eli Egosi discusses with Maxim Behar in 2005 the construction of Mall of Sofia, the first modern shopping mall in Bulgaria

The “brat’ched” who changed Bulgaria forever…

-Brat’ched (Bulgarian slang for “cousin”), this city will be shining brightly once we celebrate the opening. I will make you proud, you will see… Sofia’s mayor, then Boyko Borissov, was looking at me rather stunned and in his eyes, I ... »